Maori TV and the Rugby World Cup

October 3rd, 2009 at 8:50 am by David Farrar

The Herald reports:

A taxpayer-funded Maori Television Service bid to screen free-to-air matches has been described as “plain stupid” by the Labour Party.

“It sets a precedent for an incoherent and almost unbelievable broadcasting policy,” Labour’s Rugby World Cup spokesman, , said yesterday.

“It would see public money used to up the bidding war and the coffers of the International Rugby Board will reap the benefits.”

Maori Affairs Minister is backing the $3 million bid, reported to be higher than those put in by TVNZ and TV3.

I share the discomfort that a taxpayer funded bid may be higher than what is commercially sensible.

However I can understand the rationale from the point of view. If they did win the free to air rights for NZ for the Rugby World Cup, it will give them a huge increase in viewers, and they are probably calculating that they would keep a proportion of those new viewers once the Cup ends.

Overall I am not convinced though it is a justifiable investment, and TV3 especially would have the right to be very concerned that they are competing with a bidder that can draw down Government funding.

At least the cost is a small fraction of the millions wasted on the charter!

UPDATE: The NZ Herald editorial backs the Maori TV bid and ambition:

Te Puni Kokiri has backed other major Maori Television local programming initiatives without controversy. These have proved highly successful in extending the channel’s profile and viewership. So much so that more than two-thirds of Maori Television’s audience is now non-Maori. Sporting coverage, such as that of the Breakers in the Australian basketball league, has been part of the attraction. Everything suggests the channel would make a good fist of the World Cup.

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45 Responses to “Maori TV and the Rugby World Cup”

  1. TripeWryter (715 comments) says:

    But the editorial made the excellent point that Maori TV has become this country’s de facto public broadcaster. It does the public broadcasting that our so-called public broadcaster doesn’t do any more.

    I watched for a while Maori’s coverage of the Morrison funeral. Dignified, professional, no simpering pretty blondes out of their depth, no emoting, no trumpeting of crossing LIVE!!! and so on and so on and on — just doing the job.

    Yes, I know, I’m digressing. But I just wanted to get that off my chest. Harumph!

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  2. skaevola (3 comments) says:

    I just don’t get the logic… If the rationale for bidding for the rights is that MTV will keep viewers after the World Cup, exactly what programmes will entice them back? I checked out their schedule and it looks err sad.

    People keep mentioning that MTV has done a good job as a public broadcaster with one-off occasions like ANZAC day etc, but a real public broadcaster has content every day, all day. Is there going to be even more money put into MTV to make content, or are they spending that cash on the Rugby World Cup?

    And anyway, what are their viewing figures?

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  3. Paulus (2,559 comments) says:

    Simply put – I never thought I would agree with anything biffa Mallard said – but I entirely agree.

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  4. Redbaiter (13,197 comments) says:

    I see the NZ Herald is right behind this gross example of fraud cronyism and corruption.

    What a nauseating disgrace it is. A propaganda sheet for crooks rather than a seeker of truth.

    Of all the ills that befall this morally crippled little country, the gross political corruption of its news media would be one of the most damaging.

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  5. jackp (668 comments) says:

    My question is why is MTV is subsidized by the government. If it is so successful, why don’t Maori support it with the 15 billion in assets iwi have. Shouldn’t the taxpayers get a break and shouldn’t MTV join the ranks of competition? Maybe I am missing something here.

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  6. Redbaiter (13,197 comments) says:

    “My question is why is MTV is subsidized by the government.”

    Because you and a million other lame arses who refuse to raise your voice above a whisper allow them to subsidize it.

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  7. Manolo (13,516 comments) says:

    Will the brave John Key intervene to stop this racist nonsense? What about the waste of money?
    You can be assured the Tories will rush to support the Maori Party partners and to defend this wasteful initiative.

    But remember, the National Party is for smaller government and freedom.

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  8. Rakaia George (313 comments) says:

    Ignoring the money and politics for a moment (on KiwiBlog? What am I thinking?) given that “Code” is the best sports program on the idiot-box by a long way, MTV winning the rights can only be a good thing from a viewing fan’s perspective…

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  9. Murray M (455 comments) says:

    The words “fucken outrageous” spring to mind.

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  10. starboard (2,489 comments) says:

    ..racisim’s in..get used to it…

    “Because you and a million other lame arses who refuse to raise your voice above a whisper allow them to subsidize it.”

    Yup…

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  11. peterwn (3,211 comments) says:

    It is peanuts compared with Mike Cullen’s train set or Air NZ’s misguided purchase of Ansett.

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  12. Razork (375 comments) says:

    If Labour are against it; then it has my vote!

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  13. big bruv (13,552 comments) says:

    Apartheid parliamentary seats, apartheid TV, apartheid insulation funding, apartheid schools, apartheid justice….

    Yep, New Zealand sure leads the world when it comes to race relations.

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  14. Grizz (244 comments) says:

    Trevor Mallard is from the same party that has stated that they want the RWC shown on free to air TV and that the government should subsidise this? Sounds hypocritical to complain here.

    On the other hand, if Maori TV has 3 million to spend on bidding for a one off tournament, then they should have their funding cut by the same amount.

    For those who slag off MTV, I have to say that they do put on some good international documentaries that TVNZ and TV3 are too scared to play and they have some bizarre, yet watchable foreign language films.

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  15. side show bob (3,660 comments) says:

    Are the Maori Party becoming Shonkey’s hoe’s? Much like the Melons who bent over and let themselves be screwed by the Dear One. I would say the Maori Party has agreed to much more then just the Nat’s stupid EFS crap. Must have, Shonkey must owe them big time, are the Maori Party now making good on their “payoff”.

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  16. big bruv (13,552 comments) says:

    TVNZ is quite rightly expected to show a profit, indeed I understand that the Nat’s have demanded a return to the tax payer.

    Apartheid TV on the other hand, receives a $30 million dollar hand out from the tax payer, can anybody tell me why we should have to fund this racist crap?

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  17. tautokai.baxter (199 comments) says:

    “For those who slag off MTV, I have to say that they do put on some good international documentaries that TVNZ and TV3 are too scared to play and they have some bizarre, yet watchable foreign language films.”

    This statement is very correct and it is not apartheid TV! It is no different than over State TV Networks. It is not exclusivley for the Maori People. Like one commenter said, many non-maori watch it and with good reason. It has many good programmes that appeal to many in New Zealand’s society. The only thing that is different is that some of it’s programmes are in te reo Maori, which is an official language of NZ meaning it is the job of the State to promote as it is weak in the general populas. And i might add most programmes that are in Maori have English subtitles that helps general viewers understand and can improve the fluency in the language of all peoples.

    Regarding the RWC, I’m not exactly sure if they should be bidding for it, however it would increase veiwers to the channel which is a State Network wich means it benefits the State does it not? And yes, Maori TV may get to a point where it needs less funding but at the moment its not and shouldn’t have to be either.

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  18. jackp (668 comments) says:

    Tautokai, what do you mean by “shouldn’t have to be.”? Didn’t I hear about iwi calling itself a force to be reckoned with due to its financial assets? Can you explain that? Redbaiter, your right, I am going to get off my arse. I thought I did when I voted for National, but obviously I didn’t get off far enough.

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  19. tautokai.baxter (199 comments) says:

    Iwi are not a State TV Network. Iwi are individual corparations, would free market buisness fund TVNZ?

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  20. Murray M (455 comments) says:

    Together with the rort that is our welfare system, this pandering to Maori I am sure is having a detrimental effect on a New Zealand as a whole. For my own part, were I to work full time I would gross 80 odd grand. I now only work until I have grossed 48 grand and then I abscond to Asia and await the next financial year. I’ll be buggared if I am going to pay 33% on 22 grand and 38% on 10 grand just to watch it pissed up against the wall.

    Jackp – the most sensible comment I have read in a long time. The National coalition government is shitting all over the people who voted them in.

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  21. Murray M (455 comments) says:

    tautokai, free market business is funding TVNZ, just like every other tax payer.

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  22. tautokai.baxter (199 comments) says:

    It’s not pandering. Say if you were made redundant in the recession and you couldn’t find a job, would you not take any Government benefit?

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  23. tautokai.baxter (199 comments) says:

    “tautokai, free market business is funding TVNZ, just like every other tax payer.”
    Exactly, just as every member of every Iwi.

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  24. Murray M (455 comments) says:

    What the fuck has being made redundant got to do with giving away 3 mil so a racially inspired TV network can compete in an open market. No I would not take a benefit, I would find a job. Some of us are employable.

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  25. Redbaiter (13,197 comments) says:

    “Redbaiter, your right,”

    Jack- I appreciate your posts here and did not mean to insult you. What I am trying to draw attention to is the innate reticence in New Zealanders. A slowness to speak out that the conniving crooked racist cronyist corrupt politicians take full advantage of.

    We (as a country) just have to get a lot more angry with these arrogant self serving bastards.

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  26. Leg Break (89 comments) says:

    Has anyone noticed that it’s not only Maori who are allowed to tune to Maori TV?

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  27. Mr Nobody NZ (397 comments) says:

    In my opinion Maori TV has put on some damn good shows and specials over the past few years that got little or no coverage on the other free to air channels, in particular their Anzac day specials, the death of the Maori King and more recently the death of Sir Howard Morrison.

    These shows attracted views from all racial areas of our country, however before they spend $3 Million on the Rugby World Cup I would like to know how many viewer did these shows covert into regular Maori TV viewers? I suspect that many like myself watched these shows and then only tuned in again when the “next big thing” came along in which case I would argue the $3 Million is a waste. If however they can show that these specials converted a reasonable portion of viewers into permanent Maori TV viewers then I think that they may have a very valid case to make their bid.

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  28. Leonidas (1,387 comments) says:

    Does every member, of every Iwi, pay income tax?.

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  29. tautokai.baxter (199 comments) says:

    Every member, of every Iwi pays tax and gst.

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  30. jackp (668 comments) says:

    Redbaiter, no problem. you are right because Kiwi’s tend to tolerate a lot of nonesense not realizing it is coming out of their pockets.

    “iwi are not a State TV Network. Iwi are individual corparations, would free market buisness fund TVNZ?”

    Tautokai, are you saying Maori tv is private like TV3? Free market does fund TVNZ as well as taxpayers because of the advertising the station brings in. Why would we have to have two government subsidized stations if I understand your argument. Why not just combine the two and have a Maori hour on TVNZ?

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  31. Dirty Rat (504 comments) says:

    If Maori want it, Maori will get it.

    Hori Te Key wouldn’t do anything to upset minorities in his Government

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  32. tautokai.baxter (199 comments) says:

    “Tautokai, are you saying Maori tv is private like TV3? Free market does fund TVNZ as well as taxpayers because of the advertising the station brings in. Why would we have to have two government subsidized stations if I understand your argument. Why not just combine the two and have a Maori hour on TVNZ?”

    No, I’m not saying that Maori TV is private, in fact the opposite. I’m saying Iwi are private and shouldn’t be expected to fund the station. Well thats what we had before but it did not solve the problem, so we got a new station dedicated to the Maori language NOT the Maori people though.

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  33. jackp (668 comments) says:

    Shouldn’t be expected to fund the station. I agree but I think the commercials should pay for it and if it can’t, pull the plug on it. Don’t you agree?

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  34. tautokai.baxter (199 comments) says:

    No I dont. It was set up with Governemnt aid, they shouldn’t just take it away now.

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  35. toby1845 (191 comments) says:

    I must say that I find it absolutely hilarious that a private-owned, profit-driven television channel (TV3) that has consistently supported Labour should now find itself undone by the Labour principle of using public money to counter the private sector. Classic!

    Actually, this pakeha finds Maori TV significantly better than TV1, TV2, or TV3. Their documentaries are excellent, and the specialist events coverage (Anzac Day, the Morrison Funeral, etc) is infinitely better than anything the other channels can put up.

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  36. toby1845 (191 comments) says:

    On another matter, why the Opposition need a Rugby World Cup spokesman?

    Then again, this is the same Opposition that sent Chris Carter off to coordinate the relief effort in the aftermath of the Samoa tsunami. We should be greatful.

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  37. dad4justice (7,968 comments) says:

    Maori TV or Magpie TV?
    We got world cup in child abuse bro.
    Choice eh bro.

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  38. Manolo (13,516 comments) says:

    “Shonkey must owe them big time, are the Maori Party now making good on their “payoff”.”

    Correct. Key and the spineless National Party (as socialist Labour before) will compromise and stoop to whatever it takes to keep themselves in power. That means selling out to the racists.

    The politics of this deal suck. The NZ population loses in both cases: 1) Being conned and punished with more taxes by the dreaded ETS; and 2) Wasting money subsididing / propping Maori television.

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  39. starboard (2,489 comments) says:

    absolutely Manolo…we have been shafted by the National party. They will do whatever it takes to hold on to power and if that means sucking up to racist maori..so be it. Im disgusted by this National govt..they got my vote in the hope they were gona knock this sort of shit on the head..but no , more of the same old labour separatist racist bullshit.

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  40. Leonidas (1,387 comments) says:

    You just don’t get it, do you Tautokai?. Income tax is paid by the productive, is difficult to minimize and carry’s significant penalties for evasion. GST and other taxes are somewhat avoidable if one is motivated and resourceful enough.
    Don’t give me the bullshit about beneficiary’s paying income tax, it’s like taking $100 out of your bank account and depositing $2 back in, telling yourself your saving money.

    Don’t try and twist my words either. You compared Iwi and the taxpayer, I asked if all Iwi pay Income Tax. I have not said all Iwi are bludgers.

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  41. big bruv (13,552 comments) says:

    “Has anyone noticed that it’s not only Maori who are allowed to tune to Maori TV?”

    Has anyone noticed that it’s not only Maori who are funding racist TV?

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  42. bchapman (649 comments) says:

    Ditch TV 1 and 2- theys serve no useful purpose and give the money to Maori TV who are actually promoting NZ culture. Why couldn’t Prime, TV3 and MTV all share WRC rights? Save the taxpayer a lot of money.

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  43. Alistair Miller (557 comments) says:

    Couple of points. First, FTA TV is shit. Full stop. News, current affairs & entertainment – much better on the interweb.

    Second, tautokai.baxter (3/10 @ 7.43pm). Are you saying MTV is like New Zealand’s own Iraq? Go in with guns blazing and a big bang, shovel money in with absolutely no performance measures, and no exit strategy?

    Third, I reckon it’s worth giving someone (anyone) a couple of million bucks just to be able to watch the RWC without commentary from Murray Bloody Mexted.

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  44. tautokai.baxter (199 comments) says:

    Leonidas-I wasn’t saying beneficaries pay income tax.

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  45. LabourWins (1 comment) says:

    I think we should just love each other.

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