The Age reports:
In one of the advertisements, a voiceover tells teenagers that every time they use mobile phones and drive, ”gingers get fresh with other gingers”, while showing two redheads in bed.
Another ad says that using a mobile while driving will cause an ”emo” to be born.
They will be the most effective road safety ads of a generation. Warning teenagers their actions could lead to more gingas or emos will be highly effective.emos, gingas, road safety