Do you know how many calories you’re drinking? Drinks – both alcoholic and sugary – have been in the spotlight recently.
Alcohol has been because Food Standards Australia New Zealand (FSANZ) is looking into whether or not alcoholic beverages should have energy (kilojoules or calories) shown on their labels. Alcoholic drinks contribute about the same energy to an average Kiwi diet as sugar does – about 5 per cent.
Many health experts believe showing the energy (kilojoule or calorie) content on alcoholic drinks would have a moderating effect on how much we drink.
I have no doubt it will. I drink a lot less now, since being more aware of the calorie level of different drinks.
I can see this meeting a lot of resistance from the alcohol companies. They will argue the same old “personal responsibility” line that makers of other unhealthy foods do.
The difference is, of course, that at least with most of our foods we can actually see the nutrition content on the label, so we can make a (more or less) informed choice.
With alcohol, it’s completely up to us.
All for informed choices.