Kapiti Island gets cheaper

has announced:

Conservation Minister Dr Nick Smith today announced a reduction to Island permit fees to come into effect from tomorrow.

“Kapiti Island is an iconic landmark which deserves to be enjoyed by as many New Zealanders as possible. DOC will drop the permit fee for adults from $28.75 to $10.00 and waive the fee for all aged 17 and under from tomorrow,” Dr Smith says.

The change, announced by the Minister evening in Paraparaumu, follows an independent of Kapiti Island visitor management which was undertaken at the end of the 2013/14 summer season. DOC commissioned the review to address the steady decline in the number of visitors to Kapiti Island in recent years.

“It was particularly concerning to see that only 402 people visited the island in January this year, compared with 1569 in January last year. The Kapiti Island tour operators have raised concerns about ongoing declines in visitor numbers following changes in how visits are run and increases in DOC's permit fees. These fee changes will cost DOC $59,850 per year.

“The Kapiti Island tour operators and Ōtaki MP Nathan Guy have raised concerns that the fee structure was causing a decline in the number of visitors. DOC does not believe this is the only factor contributing to the declining numbers in that the trend precedes the fee changes, and that the operators and DOC also need to up the marketing effort for the island experience.

“There is a real lesson for DOC as there has been for Zealandia in Wellington that there is significant price sensitivity to these sorts of sanctuary experiences. The reason I have backed the fee reduction is that I want as many people as possible to enjoy and experience the unique birdlife that defines New Zealand but which is so rare on the mainland.

It was costing $300 for a family of four to visit the island. They had priced themselves out of the market.

“The decision to waive the fee for children aged 17 and under is because I particularly want DOC to connect with young people. We need to educate our young people of the vulnerability of our native birds and the work DOC does to ensure their future survival.

A great way to get kids over there to appreciate it.