The Australian social media battle

Speculation is growing in Australia that will (again) challenge for the Labor Party leadership in March.

The article linked to has some graphics and stats on their usage, which I have summarised below:



Kevin Rudd has an incredible number of followers. Around 1 in 20 Australians follow him (and a few Kiwis). But he doesn’t just broadcast – he engages all the time with people tweeting him. So does Tony Abbott it seems.

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