Richard Harman writes at Politik:
The number of copies of New Zealand daily newspapers sold over the past five years has plunged by 23%.
Meanwhile Kiwiblog readership is up 18% from five years ago.
Averaged out that equates to about 80,000 a weekday on Stuff and 61,000 a weekday on the NZHerald.
Kiwiblog has around 12,000 a weekday. Not bad with no staff, just me and some helpers.
WhaleOil has numbers not far off the NZ Herald, and with again no paid staff.