New Orwellian word

Sad news today of a further 466 job losses (more “not bad news actually”) with PPCS closing its Oringi meatworks.

But how is for double-speak. They are not “down-sizing” but “right-sizing”:

Chief executive Keith Cooper said the proposed closure was part of the company’s “right-sizing programme” – aimed at aligning the company’s processing capacity to current and projected livestock availability.

Can we hunt down and slaughter the person came up with that term.

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