A party SWOT at NBR

In my first NBR online column of the year, I do a SWOT analysis of the parliamentary parties, rather than the normal review of the week in politics. An extract is:


Strengths: Jim Anderton. Well respected for his job as Agriculture Minister.

Weaknesses: No brand outside Anderton and no real differentiation from Labour.

Opportunities: To reunite his party back into Labour. If they are to continue as a seperate party, replace Matt Robson as Deputy Leader with Josie Pagani.

Threats: Jim is 73 at the next election and it is far from guaranteed that Progressives would retain his seat if he retires or expires.

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